Choosing the Right Cake Display Counter for Your Bakery

 Food businesses rely heavily on three critical factors- preparation, preservation and presentation. This principle fits in all kinds of food businesses, whether it is a tea shop, sweet shop, juice bar, catering services, or bakery. Especially in the bakery, presentation matters the most. Not only must the cakes look fresh but also elegant, vivid, and inviting. To preserve the quality of food in bakery shops, a Cake Display Counter or confectionery showcase is a must. A well-built counter with suitable refrigeration and a neat display contributes to the overall presentation and preservation of the cake. If you choose the wrong counter for your bakery business, read this blog to make a well-informed decision in buying the perfect confectionery showcase.

Factors in Choosing the Cake Display Counter

Size and Capacity

Assess the daily production and sales of cakes and decide the number of cakes you need to place on the counter throughout the day. The number of shelves from 3-4 including the base. Moreover, consider the space of your bakery shop to know which dimension would be suitable without occupying a huge space.

Design of Counter

The design of glass matters too, creating an impact subconsciously on the visitor. The square or rectangular and curved designs are the most popular ones, and each of them has its advantages. The square display is space and cost-efficient, while the curved design gives a better view from the top and is more sophisticated.

Body Features

The build quality of the cake display counter must adhere to standard norms set by authorities. Features such as triple tempered glass, toughened glass, and double vacuum front glass are some of the premium qualities. Look for a stainless steel interior, lockable castors for easy mobility, and ventilated refrigeration for uniform cooling. Additionally, LED lights for enhanced visibility and adjustable glass shelves for variable sizes of cakes.

Temperature Range

Consider the temperature range that is maintained by the refrigeration system of the counter. A range between 2~10°C is ideal for cake display.

Ease of Maintenance

Check if the display counter has an automatic defrost option. It helps in easing the maintenance by removing the ice deposits. All the parts of the counter must be accessible for cleaning.

Tips on Cake Display

Here are the bonus tips on presenting the cake on the display counter

➢      Maintain sufficient space between the cakes so that visitors get the complete look of each cake.

➢      Regularly clean the interiors and exteriors. Dirty counters and glass with spots are highly repulsive and give a bad impression.

➢      Add stickers, flowers, or decorative items around the counter as per the festival themes on specific occasions to boost sales.

➢      Keep similar cakes together in groups. Do not mix the round cakes with pastry or brownies.

➢      Maintain a variety of colours and flavours of cakes. Distribute evenly and avoid cluttering.

Final Words

The choice of cake display counter and its usage plays a key role in getting the desired sales from bakery production. It guides the shop visitor, tempts them into impulse buying and maintains the freshness of colour, flavour and smell of cake. If you want to buy a confectionery showcase, choose a trusted supplier like Elanpro.